The Heartbeat of Sound: Rock 'n' Roll Legacy of CEO Joseph Lema and Founder Ted McCann at Bullet Cable™
At the heart of Bullet Cable™’s success are two rock 'n' roll visionaries: founder Ted McCann and CEO Joseph Lema. Together, they’ve crafted a brand that musicians trust to deliver top-notch sound and performance. McCann kicked off this legendary journey in 2003, inspired by a burning question: *“Why is it so difficult to find a great coily cable these days?”* That question sparked a fire that ignited Bullet Cable™’s signature products. Lema, who stepped into the role of CEO and Chief Developer in 2018, has taken the legacy to new heights, fusing innovation with the original rock spirit of the brand.
Ted McCann: The Birth of Bullet Cable™
Ted McCann’s vision for Bullet Cable™ wasn’t just about creating cables—it was about unleashing the power of sound on stage. He set out to answer that burning question, embarking on a nearly two-year quest to design coily cables that could withstand the demands of live performances while delivering rich, vibrant tone.
When McCann founded Bullet Cable™ in 2003, he wanted to arm musicians with the tools they needed to carve out their own sonic identities. With his blend of retro coil designs and modern durability, he transformed the way artists connected with their sound, channeling the raw energy of rock 'n' roll.
From day one, Bullet Cable™ products gained a reputation for their killer combination of vintage style and cutting-edge functionality. The oversized, tangle-free coils became an industry staple, empowering musicians to take the stage with confidence, knowing their sound and gear were as rock-solid as their talent.
Joseph Lema: Carrying the Torch
Joseph Lema’s journey into the world of music began as a passionate musician and guitar enthusiast. He owned TunnelVision Music, a guitar shop in Moab, Utah, where he established himself as one of the top Bullet Cable™ dealers in Ted McCann's network. This partnership forged a friendship that would go on to change the game. When Lema took the helm as CEO and Chief Developer in 2018, he brought that powerful bond to the forefront of the brand.
“Working with Ted was nothing short of electrifying,” says Lema. “His vision was about more than just cables—it was about creating a deeper connection between the musician and their sound. That friendship fueled my drive to carry on his legacy while embracing new tech that keeps our cables rockin’.”
Under Lema’s leadership, Bullet Cable™ launched the Silent Coil series, banishing unwanted noise during instrument changes and showcasing the brand’s commitment to keeping pace with the evolving needs of today’s rock stars. For 21 years, Bullet Cable™ has been all about building the best instrument cables on the planet. The commitment and feedback from musicians have driven them to deliver cables with a unique feel and sound that truly set them apart.
A Legacy Built on Innovation and Influence
The partnership between McCann and Lema is a masterclass in blending tradition with innovation. McCann’s relentless pursuit of quality gave Bullet Cable™ its distinctive edge, while Lema’s modern flair keeps the brand charging ahead. Together, they’ve created a legacy that honors the roots of rock while always pushing the boundaries.
Every Bullet Cable™ product, from the classic coils to the cutting-edge Silent Coil series, embodies McCann’s original vision and Lema’s innovative spirit. When you grab a Bullet Cable™, you’re not just picking up a piece of gear—you’re joining a movement.
Celebrating 21 Years of Sound
As Bullet Cable™ celebrates 21 years of shaking stages and amplifying sound, it’s clear that Ted McCann’s relentless vision, combined with Joseph Lema’s forward-thinking leadership, has made the brand a powerhouse in the music world. They’ve crafted more than just cables—they’ve created tools that let musicians explore their sonic realms.
So, when you plug into a Bullet Cable™, you’re tapping into a rock 'n' roll legacy that honors the past while charging into the future. Thanks to the combined efforts of McCann, Lema, and the quest for quality, our primary goal remains: to enrich the music-making experience for every musician out there. A huge shoutout to everyone who has supported and embraced Bullet Cable™—let’s keep rocking!
Ted McCann: The Birth of Bullet Cable™
Ted McCann’s vision for Bullet Cable™ wasn’t just about creating cables—it was about unleashing the power of sound on stage. He set out to answer that burning question, embarking on a nearly two-year quest to design coily cables that could withstand the demands of live performances while delivering rich, vibrant tone.
When McCann founded Bullet Cable™ in 2003, he wanted to arm musicians with the tools they needed to carve out their own sonic identities. With his blend of retro coil designs and modern durability, he transformed the way artists connected with their sound, channeling the raw energy of rock 'n' roll.
From day one, Bullet Cable™ products gained a reputation for their killer combination of vintage style and cutting-edge functionality. The oversized, tangle-free coils became an industry staple, empowering musicians to take the stage with confidence, knowing their sound and gear were as rock-solid as their talent.
Joseph Lema: Carrying the Torch
Joseph Lema’s journey into the world of music began as a passionate musician and guitar enthusiast. He owned TunnelVision Music, a guitar shop in Moab, Utah, where he established himself as one of the top Bullet Cable™ dealers in Ted McCann's network. This partnership forged a friendship that would go on to change the game. When Lema took the helm as CEO and Chief Developer in 2018, he brought that powerful bond to the forefront of the brand.
“Working with Ted was nothing short of electrifying,” says Lema. “His vision was about more than just cables—it was about creating a deeper connection between the musician and their sound. That friendship fueled my drive to carry on his legacy while embracing new tech that keeps our cables rockin’.”
Under Lema’s leadership, Bullet Cable™ launched the Silent Coil series, banishing unwanted noise during instrument changes and showcasing the brand’s commitment to keeping pace with the evolving needs of today’s rock stars. For 21 years, Bullet Cable™ has been all about building the best instrument cables on the planet. The commitment and feedback from musicians have driven them to deliver cables with a unique feel and sound that truly set them apart.
A Legacy Built on Innovation and Influence
The partnership between McCann and Lema is a masterclass in blending tradition with innovation. McCann’s relentless pursuit of quality gave Bullet Cable™ its distinctive edge, while Lema’s modern flair keeps the brand charging ahead. Together, they’ve created a legacy that honors the roots of rock while always pushing the boundaries.
Every Bullet Cable™ product, from the classic coils to the cutting-edge Silent Coil series, embodies McCann’s original vision and Lema’s innovative spirit. When you grab a Bullet Cable™, you’re not just picking up a piece of gear—you’re joining a movement.
Celebrating 21 Years of Sound
As Bullet Cable™ celebrates 21 years of shaking stages and amplifying sound, it’s clear that Ted McCann’s relentless vision, combined with Joseph Lema’s forward-thinking leadership, has made the brand a powerhouse in the music world. They’ve crafted more than just cables—they’ve created tools that let musicians explore their sonic realms.
So, when you plug into a Bullet Cable™, you’re tapping into a rock 'n' roll legacy that honors the past while charging into the future. Thanks to the combined efforts of McCann, Lema, and the quest for quality, our primary goal remains: to enrich the music-making experience for every musician out there. A huge shoutout to everyone who has supported and embraced Bullet Cable™—let’s keep rocking!